Job Details

International Outreach & Enrollment Coordinator

University of Colorado Denver

International Outreach & Enrollment Coordinator - 34647 University Staff Description

Position Details

University of Colorado | Denver

Official Title: Academic Services Intermediate Professional

Working Title: International Outreach & Enrollment Coordinator

FTE: Full-time

Salary Range: $49,165 - $54,340

Position #00661558 - Requisition #34647

Join the University of Colorado Denver

About the University of Colorado - Denver


The University of Colorado Denver | Anschutz Medical Campus is the state's premier public urban research university and equity-serving institution. Globally connected and locally invested, CU Denver | Anschutz partners with future-focused learners and communities to design accessible, relevant, transformative educational experiences for every stage of life and career. Across two campuses, thirteen schools and colleges, our leading faculty inspires and works alongside students to solve complex challenges through break through innovations and impactful research, and creative work. For more information, visit ucdenver.edu and cuanschutz.edu.

Job Description

* Applications are accepted electronically ONLY at www.cu.edu/cu-careers *

The Office of International Affairs (OIA) develops and advances initiatives that support the University of Colorado Denver and Anschutz Medical Campuses vision as a leading public university with a global reputation for excellence in learning, research, creativity, community engagement, and clinical care. OIA partners with the university's schools/colleges and with other university offices to align international student recruitment efforts and services, support academic programs, foster global educational partnerships, facilitate research collaborations and create global learning opportunities.

International Admissions (IA) is the primary unit focused on international student recruitment at undergraduate, graduate, and PhD levels for CU Denver | Anschutz. IA is also the full-serving admissions office for undergraduate applicants and provides application support for graduate applicants at CU Denver | Anschutz.

Under the guidance of the Director of International Enrollment Strategy and Admissions, the International Outreach & Enrollment Coordinator will serve to assist in prospect management, recruitment, communications, digital engagement, and yield. We seek an intermediate level professional who is skilled in communications, marketing, recruitment, and customer service.

International Outreach & Enrollment Coordinator

What you will do:

This position is responsible for assisting in the facilitation of the recruitment, marketing, digital engagement, admission, and enrollment of international students at the university.

Support implementation of International Admissions Recruitment and Marketing Strategy and Yield Plan.

Outreach for International Student Recruitment & Yield (35%):

• 
  Develop and implement effective digital engagement strategy for prospective international students through webinars, videos, outreach campaigns, etc. that supports the International Enrollment Strategy.
  
• 
  Promote CU Denver and Anschutz Medical Campus in various settings and markets.
  
• 
  Develop and execute yield call campaigns utilizing student staff. Manage rubrics and reporting on such efforts.
  
• 
  Seek, evaluate, and recommend opportunities for marketing and communications to international prospects via relevant modalities for each global market.
  
• 
  Provide support and guidance to academic units on effective international marketing and communication strategies in conjunction with current outreach methods.
  
• 
  Liaise with University Communication, OIA Marketing & Communication, the International Recruitment and Marketing Coordinator, and school/college communications staff to coordinate the strategic approach for marketing themes, language, and imagery. Ensure International Admissions (IA) marketing messages and materials are clear and compelling for international audiences while aligning with university-wide branding campaigns, OIA themes, and school/college priorities.
  
• 
  Participate in in-person and remote recruitment events, in accordance with annual recruitment goals and strategy.
  
• 
  Collaborate with the International Recruitment and Marketing Lead on planning and executing annual in-person and virtual student recruitment activities, including vetting, scheduling, preparing materials, budgeting, staffing coverage, tracking, and reporting.
  
• 
  Collaborate in processing leads from virtual and in-person events; create and deliver event follow-up mailings.
  
• 
  Perform advising appointments for application support.
  

Marketing, Social Media, and Communication Strategy (30%):

• 
  Manage IA social media accounts, including content strategy, goals and metrics, calendar, and content creation.
  
• 
  Plan and execute paid social media marketing, liaising with school and college partners, developing goals, strategy, content, managing leads, and evaluating return on investment (ROI).
  
• 
  Run specific marketing campaigns as needed to promote topics such as IA recruitment scholarships and provide analysis of the results.
  
• 
  Assist the OIA Director of Marketing & Communication, the Director of International Enrollment Strategy and Admissions, and the International Recruitment and Marketing Lead with the development and design of print and digital materials.
  
• 
  Collaborate with International Recruitment and Marketing Lead on the selection, design, procurement, and distribution of promotional items ("swag").
  
• 
  Assist the Director of International Enrollment Strategy and Admissions and International Recruitment & Marketing Lead with IA website management.
  
• 
  Manage the International Admissions drip marketing mailing sequence for prospects, applicants, and admits.
  
• 
  Create and design content for virtual and in-person recruitment events, including copy, presentations, flyers, videos, and more.
  
• 
  Continually assess the effectiveness of communications campaigns using A/B testing, data gathering, and analysis. Provide reports to the Director of International Enrollment Strategy and Admissions on data and potential innovative strategies and content.
  

Customer Service and Admissions Processes for International Students (25%):

• 
  Advise and counsel prospects, applicants, and admitted students on university admission and enrollment policies and procedures via email, phone, and in-person and virtual advising appointments.
  
• 
  Process student applications and occasionally evaluate foreign academic credentials according to established CU Denver procedures and recognized best practices.
  
• 
  Liaise with others within and outside OIA, especially other admissions offices and International Marketing and Communications, to address admissions-related needs and requests.
  
• 
  Serve on the International Admissions Committee.
  
• 
  Review scholarship applications for additional merit awards.
  
• 
  Manage the reporting of new and continuing international student scholarships in conjunction with the IA team and the Financial Aid & Scholarships Office.
  
• 
  Support the International Recruitment & Marketing Lead in managing international recruitment agents, including vetting and onboarding new agents, targeted communications, in-person and online training, application inquiries, reporting, invoicing, and contracts.
  
• 
  Support the International Recruitment & Marketing Lead in preparing and executing timely and accurate payment of agent commissions for successfully enrolled students.
  

Office Administration (10%):

• 
  Maintain complete, accurate and accessible records and process maps to ensure that information is available, correct, and communicable as needed.
  
• 
  Manage a recruitment budget and complete all necessary fiscal reporting and reconciliation requirements in a thorough and timely manner.
  

Qualifications you already possess (Minimum Qualifications)

• 
  Bachelor's degree or equivalent professional experience
  
• 
  1 year of experience working with communications and email platforms
  
• 
  Working knowledge of Microsoft Office Suite
  
• 
  Experience working with constituents from diverse and international cultural backgrounds
  

Substitution: A bachelor's degree is preferred, or equivalent combination of education, certification, and experience.

Preferred Qualification to possess (Preferred Qualifications)

• 
  1 year of experience working in higher education
  
• 
  Professional experience with CRM (specifically Slate), database, and query building
  
• 
  Experience with social media channels like Facebook and Instagram
  

Knowledge, Skills, and Abilities

• 
  Ability to communicate clearly, professionally, and in a timely manner, both in writing and orally, with a variety of audiences.
  
• 
  Strong organizational and project management skills.
  
• 
  Outstanding customer service skills applied consistently to external and internal customers.
  
• 
  Demonstrated commitment and leadership ability to advance diversity and inclusion.
  
• 
  Ability to manage student staff and delegate projects effectively.
  
• 
  Flexibility to quickly change priorities as needed and to adapt to changes in processes and procedures.
  
• 
  Ability to keep sight of desired high-level outcomes while performing day-to-day tasks.
  
• 
  Ability to work independently.
  

Conditions of Employment

• 
  Occasional work during the evening and/or weekends may be required.
  
• 
  This position follows a hybrid work structure. Employees are expected to work from an on-campus location three days a week and may work remotely up to two days a week. In-person coverage will be coordinated with International Admissions colleagues.
  

As of 7/1/2023, The University of Colorado recommends employees be fully vaccinated against COVID-19 but is not required. COVID recommendations and information can be found at: https://apptrkr.com/get_redirect.php?id=5606633&targetURL=Marketing, Social Media, and Communication Strategy (30%):

• 
  Manage IA social media accounts, including content strategy, goals and metrics, calendar, and content creation.
  
• 
  Plan and execute paid social media marketing, liaising with school and college partners, developing goals, strategy, content, managing leads, and evaluating return on investment (ROI).
  
• 
  Run specific marketing campaigns as needed to promote topics such as IA recruitment scholarships and provide analysis of the results.
  
• 
  Assist the OIA Director of Marketing & Communication, the Director of International Enrollment Strategy and Admissions, and the International Recruitment and Marketing Lead with the development and design of print and digital materials.
  
• 
  Collaborate with International Recruitment and Marketing Lead on the selection, design, procurement, and distribution of promotional items ("swag").
  
• 
  Assist the Director of International Enrollment Strategy and Admissions and International Recruitment & Marketing Lead with IA website management.
  
• 
  Manage the International Admissions drip marketing mailing sequence for prospects, applicants, and admits.
  
• 
  Create and design content for virtual and in-person recruitment events, including copy, presentations, flyers, videos, and more.
  
• 
  Continually assess the effectiveness of communications campaigns using A/B testing, data gathering, and analysis. Provide reports to the Director of International Enrollment Strategy and Admissions on data and potential innovative strategies and content.
  

Customer Service and Admissions Processes for International Students (25%):

• 
  Advise and counsel prospects, applicants, and admitted students on university admission and enrollment policies and procedures via email, phone, and in-person and virtual advising appointments.
  
• 
  Process student applications and occasionally evaluate foreign academic credentials according to established CU Denver procedures and recognized best practices.
  
• 
  Liaise with others within and outside OIA, especially other admissions offices and International Marketing and Communications, to address admissions-related needs and requests.
  
• 
  Serve on the International Admissions Committee.
  
• 
  Review scholarship applications for additional merit awards.
  
• 
  Manage the reporting of new and continuing international student scholarships in conjunction with the IA team and the Financial Aid & Scholarships Office.
  
• 
  Support the International Recruitment & Marketing Lead in managing international recruitment agents, including vetting and onboarding new agents, targeted communications, in-person and online training, application inquiries, reporting, invoicing, and contracts.
  
• 
  Support the International Recruitment & Marketing Lead in preparing and executing timely and accurate payment of agent commissions for successfully enrolled students.
  

Office Administration (10%):

• 
  Maintain complete, accurate and accessible records and process maps to ensure that information is available, correct, and communicable as needed.
  
• 
  Manage a recruitment budget and complete all necessary fiscal reporting and reconciliation requirements in a thorough and timely manner.
  

Qualifications you already possess (Minimum Qualifications)

• 
  Bachelor's degree or equivalent professional experience
  
• 
  1 year of experience working with communications and email platforms
  
• 
  Working knowledge of Microsoft Office Suite
  
• 
  Experience working with constituents from diverse and international cultural backgrounds
  

Substitution: A bachelor's degree is preferred, or equivalent combination of education, certification, and experience.

Preferred Qualification to possess (Preferred Qualifications)

• 
  1 year of experience working in higher education
  
• 
  Professional experience with CRM (specifically Slate), database, and query building
  
• 
  Experience with social media channels like Facebook and Instagram
  

Knowledge, Skills, and Abilities

• 
  Ability to communicate clearly, professionally, and in a timely manner, both in writing and orally, with a variety of audiences.
  
• 
  Strong organizational and project management skills.
  
• 
  Outstanding customer service skills applied consistently to external and internal customers.
  
• 
  Demonstrated commitment and leadership ability to advance diversity and inclusion.
  
• 
  Ability to manage student staff and delegate projects effectively.
  
• 
  Flexibility to quickly change priorities as needed and to adapt to changes in processes and procedures.
  
• 
  Ability to keep sight of desired high-level outcomes while performing day-to-day tasks.
  
• 
  Ability to work independently.
  

Conditions of Employment

• 
  Occasional work during the evening and/or weekends may be required.
  
• 
  This position follows a hybrid work structure. Employees are expected to work from an on-campus location three days a week and may work remotely up to two days a week. In-person coverage will be coordinated with International Admissions colleagues.
  

As of 7/1/2023, The University of Colorado recommends employees be fully vaccinated against COVID-19 but is not required. COVID recommendations and information can be found at: https://www.ucdenver.edu/coronavirus.

Compensation and Benefits

The salary range (or hiring range) for this position has been established at $49,165 - $54,340.

The salary of the finalist(s) selected for this role will be set based on a variety of factors, including but not limited to, internal equity, experience, education, specialty and training.

The above salary range (or hiring range) represents the University's good faith and reasonable estimate of the range of possible compensation at the time of posting.

This position is not eligible for overtime compensation.

Your total compensation goes beyond the number on your paycheck. The University of Colorado Denver provides generous leave, health plans and retirement contributions that add to your bottom line.

Benefits: https://www.cu.edu/employee-services/benefits

Total Compensation Calculator: http://www.cu.edu/node/153125

Application Deadline

Applications will be accepted until the position is filled. Preference will be given to complete applications received by September 6^th, 2024. Those who do not apply by this date may or may not be considered.

Required Application Materials:

To apply, please visit: http://www.cu.edu/cu-careers and attach:

1. 
   A cover letter which specifically addresses the job requirements and outlines qualifications
   
2. 
   A current CV/resume
   
3. 
   List of three references (we will notify you prior to contacting both on and off-list references)
   

Background Check Policy

The University of Colorado Denver strives to maintain a safe and productive educational, clinical, research and employment environment. All prospective employees and current employees must, therefore, consent to and pass background checks prior to any final appointment/employment.

Diversity and Equity

The University will provide reasonable accommodations to applicants with disabilities throughout the employment application process. To request an accommodation pursuant to the Americans with Disabilities Act, please contact the Human Resources ADA Coordinator at workplaceengagement@ucdenver.edu.

The University of Colorado Denver is committed to recruiting, retaining, and promoting diverse faculty and staff. The university strives to promote a culture of inclusiveness, respect, communication and understanding. We encourage applications from Black, Indigenous, and people of color, women, persons with disabilities, persons within the LGBTQ+ community, and veterans. The University of Colorado is committed to diversity and equity in education and employment.

Questions should be directed to Emma Muirhead, https://apptrkr.com/get_redirect.php?id=5606633&targetURL=The University of Colorado Denver is committed to recruiting, retaining, and promoting diverse faculty and staff. The university strives to promote a culture of inclusiveness, respect, communication and understanding. We encourage applications from Black, Indigenous, and people of color, women, persons with disabilities, persons within the LGBTQ+ community, and veterans. The University of Colorado is committed to diversity and equity in education and employment.

Questions should be directed to Emma Muirhead, emma.muirhead@ucdenver.edu
Application Materials Required: Cover Letter, Resume/CV Job Category
: Academic Services Primary Location
: Denver Department: U0001 -- Anschutz Med Campus or Denver - 30053 - AVCSETLS-OIA Int'l Educatn Schedule
: Full-time Posting Date
: Aug 22, 2024 Unposting Date
: Ongoing Posting Contact Name: Emma Muirhead Posting Contact Email: emma.muirhead@ucdenver.edu Position Number: 00661558

To apply, please visit: https://cu.taleo.net/careersection/2/jobdetail.ftl?job=34647&lang=en







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